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Military spouse powered social media marketing & digital publishing, co-founded by Adrianna Domingos-Lupher and Carmen Grant.
Co-Founder
Adrianna is a military spouse and co-founder of MSB New Media. She created Military Money Chica™, a personal finance brand for the military community, and works with brands through the Military Spouse Blogger Network.
Military Money Chica™ Co-Founder
Co-Founder
Carmen is a military spouse and co-founder of MSB New Media. She is the creator of SpouseSprite, SpouseSpriteLatina, and Sprite Media Group, building media properties for military families and supporters.
SpouseSprite Sprite Media GroupMSB New Media began as a personal and professional relationship built 100% through social media and communication.
After incorporating MSB New Media, LLC in May 2012, the founders grew the Military Spouse Blogger Network into a community of more than 400 influencers who write for brands.
MSB New Media is built on a simple idea: military spouses are skilled communicators, digital storytellers, and community builders. The team page introduces the people behind a military spouse powered social media marketing and digital publishing network, showing how personal experience with military life translates into professional content work. Rather than treating the community as a niche audience, the team highlights the perspective, resilience, and relatability that military families bring to every brand conversation and publishing project.
The co-founders described here both bring their own creative ventures to the partnership, including personal finance media for the military community, lifestyle and resource-oriented blogs, and a broader blogger network that connects military spouse creators with brands. That range of work shapes the service offering: social media marketing support, content creation, audience engagement, and digital publishing for organizations that want to reach military families authentically rather than through generic advertising.
Working with a military spouse blogger network means campaigns are distributed through real voices and trusted communities instead of a single corporate channel. The team's combined background suggests an approach built on collaboration, consistent brand messaging, and content that respects the pace and needs of military households. For anyone exploring military spouse powered marketing, this page offers a straightforward look at the people, the mission, and the creative ecosystem supporting military, spouse, media, and publishing efforts.
Brands can reach military families through the Military Spouse Blogger Network, and writers can join to connect with paid campaign opportunities from brands.